Generating high-quality B2B leads can be tough, right?
Whether you’re a sales rep, founder, or part of an SMB or marketing team, you know how frustrating it can be to find good leads.
I understand your struggle—finding those perfect prospects often feels impossible.
But what if I told you there’s a way to get 10-20 B2B meeting-ready leads every single day?
Sounds amazing, doesn’t it?
This practical guide is all about how to generate high-quality leads through cold emails, and it’s designed just for you.
Imagine no more wasted hours on methods that don’t work.
Instead, you’ll learn a straightforward system that delivers results. Here’s a taste of what you’ll get if you stick around:
By the end of this guide, you’ll know exactly how to generate B2B leads that are ready for meetings.
Let’s get started with the first and most important step - building a strong Email infrastructure.
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It’s really important to understand before you build a strong email infrastructure. If you want to see real results, you need to send emails in bulk—1,000 personalized emails every day.
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Here’s how you can build a robust email infrastructure to achieve this.
First things first, you need to buy a domain. This is crucial because you shouldn’t use your primary domain for cold email outreach.
Instead, get secondary domains that are similar to your main domain.
Here’s a quick guide:
By doing this, you protect your main domain’s reputation and increase your chances of landing in your prospects' inboxes.
Read: Why is it important to have different variations of your main business domains for cold email?
Once you’ve bought your domains, the next step is to set them up. Here’s how you can do it:
SPF ensures that only authorized mail servers can send emails on behalf of your domain. Here’s how to set it up:
Steps:
Check Your SPF Records:
DKIM adds a digital signature to your emails, verifying that the email content hasn’t been altered in transit.
Steps:
Check Your DKIM Records:
DMARC helps prevent email spoofing and phishing by ensuring that emails are correctly authenticated using SPF and DKIM.
Steps:
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Check Your DMARC Records:
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Forwarding emails from your secondary domains to your primary domain ensures you don’t miss any replies and keeps everything centralized.
Steps:
Test Email Forwarding:
Important: You should also add 301 redirection from your secondary domain to primary domain. Because if someone is curious and wants to know more about your website, you don’t want them to land on an empty website.
You want them to be redirected to your main landing page or primary domain.
By following these detailed steps, you’ll ensure your email infrastructure is set up correctly, improving your email deliverability and helping you generate B2B leads effectively.
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Read our detailed Guide: www.salesforge.ai/blog/how-to-set-up-spf-dkim-dmarc
Now that your domains are set up, it’s time to configure your email accounts. Remember, for every domain that you buy, you should set up 3 to 5 mailboxes where you will be sending around 20-35 emails per day, Here’s what you need to do:
Important: We recommend hosting 2 domains per workspace and 10 email addresses per workspace. Make sure you only send 20-35 emails per account in the first month.
Note: Don’t link your google workspace with your main domain/address.
Before you start sending bulk emails, it’s essential to warm up your email accounts. This process helps improve your email deliverability. Here’s a simple plan:
By following these steps, you’ll build a strong email infrastructure that supports sending 1,000 personalized emails every day.
This setup will help you generate high-quality B2B leads effectively.
Ready to dive into the next step? Let’s go!
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Remember: We recommend warming up for 2–3 weeks at 30-40 emails per day. After launching your cold email, you reduce your warm-up by half.
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To generate 10-20 B2B leads by sending 1,000 emails every day, you need a robust email infrastructure.
Let's break down the costs and the numbers involved in this setup.
Here’s a quick overview of the funnel metrics based on sending 1,000 emails per day:
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Note: Setting up domains and email itself is a complex process especially when you’re dealing with multiple domains and multiple email accounts like in the above case. Here you can use Mailforge.ai which allows you to manage your domains and accounts everything at one place. Mailforge automatically sets up DKIM / DMARC / SPF settings for new domains automatically, saves tons of time. Also, if you use Mailforge comparatively you will save $60, because GoDaddy+Workspace will cost you $270 for 10 domains and 3 email accounts which if you use Mailforge the same will cost you $210.
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Total Cost for the 1st Month = $1,192 and $1092 thereafter.
To set up an email infrastructure capable of generating 10-20 B2B meeting-ready leads every day by sending 1,000 emails, you’ll need an initial investment of $1,242.
With this setup, you can potentially earn $53,000 per month from closed deals, resulting in an impressive ROI of 4,346%.
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Now, let's move to another important step of lead generation which is List Building.
To generate 10-20 B2B meeting-ready leads every day, you need to start by building a hyper-targeted prospect list. This means identifying exactly who you are going to target.
Once you know your ideal customer profile (ICP) – the specific personas who are most likely to benefit from your product or service – you can begin searching for these prospects using various tools available in the market.
One of the most effective tools you can use is Clay. Other alternatives include LinkedIn Sales Navigator, Apollo, or Lemlist, but for this guide, let's focus on Clay.
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After verifying and enriching emails within Clay, it’s crucial to further validate them to ensure they’re deliverable.
This extra step helps you avoid bounces and maintain a good sender reputation.
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Once you have a thoroughly verified list of B2B contacts, it’s time to export this data for use in your email campaigns.
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So far, you’ve learned how to build a hyper-targeted prospect list to generate B2B leads.
You used tools like Clay to create a list of potential customers based on your ideal customer profile.
You then verified this list using multiple sources to ensure email validity, and further validated it with tools like Neverbounce and Scrubby.
Finally, you exported the clean and verified list to a CSV file, ready for your email campaigns.
Now, it's time to start our first campaign but as we move to the next step we need to ensure our emails land in primary inboxes, not the spam folder.
In the next section, we’ll focus on warming up our emails to consistently reach the recipient’s inbox.
Generating 10-20 B2B meeting-ready leads every day requires more than just sending emails. You need to make sure your emails land in the primary inbox, not the spam folder.
We’ve already covered email warm-up, so now let's look at other steps to keep your emails out of spam.
To keep your emails out of the spam folder, follow these practical steps:
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By following these practical steps, you’ll increase your chances of generating meeting-ready leads every day while keeping your emails out of the spam folder.
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Now that you have a verified and enriched list of leads, it’s time to start your hyper-personalized cold email campaign.
This step-by-step guide will help you set up your campaign on Salesforge, ensuring you generate 10-20 B2B meeting-ready leads every day.
First, you need to add your leads to Salesforge. Follow these steps:
With Salesforge, you can validate emails directly for better deliverability, so you don’t need to use additional tools like Neverbounce. Here’s a snapshot after you’ve completed the validation.
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Creating a personalized email sequence is key to engaging your leads. Here’s how to set up a 5-step sequence:
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3. Scheduling (Optional)
While scheduling your emails is optional, it can help manage your campaign better:
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4. Tracking Emails
Tracking your email performance is crucial to optimize your campaign and generate B2B leads effectively:
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To generate B2B leads effectively, you'll need an initial investment of $1,242. This includes costs for domains, email accounts, email validation, and the Salesforge email sending tool. With this setup, you can potentially earn $53,000 per month, resulting in an impressive ROI of 4,168%.
By following the steps outlined in this guide, you'll:
With this approach, you can expect to generate over 50 meeting-ready B2B leads every month, significantly boosting your business growth. Try now
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