Instantly Warm Up Review: Does It Really Improve Your Deliverability?

Getting your emails to land in the inbox rather than the spam folder can feel like a constant struggle. 

You’re here because you’ve probably dealt with this frustrating experience firsthand, wondering why your emails aren’t reaching the people who need to see them.

If you’re looking for a way to improve email deliverability and make your outreach campaigns more successful, you’ve come to the right place.

Maybe you've tried other warmup tools that didn't quite deliver the results you were hoping for, or perhaps you're just stepping into cold email outreach and want to set your emails up for success from day one. 

Either way, exploring Instantly Email Warmup could be exactly what you need.

In this article, you’ll find:

• What is Instantly Email Warmup? – We’ll walk through what Instantly Email Warmup actually does and why it matters for keeping your emails out of spam.

• Detailed Setup Guide – Step-by-step instructions on setting up Instantly Email Warmup, so you’re up and running smoothly.

• Pros and Cons of Instantly Email Warmup – You’ll see both the strengths and limitations, helping you judge if it’s the right fit for your outreach strategy.

• Instantly Email Warmup Pricing – A clear look at what you’ll need to invest for each plan, so you can decide which option aligns with your budget and needs.

• Comparison with Warmforge – We’ll also compare Instantly Email Warmup with Warmforge, a tool that may offer more flexibility and features.

By the end of this article, you’ll know whether Instantly Email Warmup is the tool to power up your email strategy or if an alternative like Warmforge could be a better fit. 

Let’s jump right in!

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What is Instantly Email Warmup?

Instantly Email Warmup is a tool that gradually improves your email deliverability by boosting your email address's reputation.

It helps prevent your emails from landing in spam by automatically sending small batches of emails over time. 

This process makes your email address appear more trustworthy to email service providers, solving a common issue for new or inactive email accounts used in outreach.

Here’s what Instantly Email Warmup does for you:

• Builds a Trusted Email Reputation: Gradually sends emails from your account to real inboxes, ensuring it gains credibility with ESPs.

Also Read: What are the 3 Best Email Service Providers (ESPs) for Cold Email in 2024?

• Prepares Your Account for Outreach: Make sure your email address is ready to handle larger outreach campaigns without triggering spam filters.

• Monitors Progress: Tracks the health and reputation of your email accounts, ensuring you stay on track for improved deliverability.

Instantly Email Warmup increases the chances of your emails landing in the inbox instead of the spam folder by building your email reputation step by step.

If you’re looking to improve your email outreach success rate, this tool sets a strong foundation.

Wondering how this all works? 

We’ll now break down how Instantly Email Warmup operates and how it manages to build that essential email trust over time.

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How to Set Up Instantly Email Warmup for Your Domain

Starting with a new email account or domain for outreach can be challenging, especially when you want to ensure your messages land in inboxes, not spam folders.

Instantly Email Warmup is here to help, providing a streamlined way to build trust with email providers and improve your deliverability.

Here’s a step-by-step guide to setting up Instantly Email Warmup:

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1. Create Your Instantly Account

• Start by going to Instantly.ai and signing up. After creating an account, you’ll be directed to the platform dashboard, where features like Lead Finder, Email Accounts, and Campaigns are available.

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2. Add an Email Account

• Head over to the “Email Accounts” section. This is where you’ll connect the email account you want to warm up.

• Click the “+” sign to add a new account, then choose your email provider. Instantly supports popular providers like Google and Microsoft Office.

• Follow the prompts to securely connect your email account.

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3. Enter Domain Information

• Instantly Email Warmup requires you to enter your domain provider’s details, such as “cloudflare.com” for Cloudflare users. Instantly supports common providers like Hostinger and Google Workspace.

• Enter the necessary information, including your domain and forwarding settings (if you use services like Shopify).

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4. Select Email Addresses to Warm Up

• You’ll be able to add multiple email addresses for warm-up, such as "jacksmith@hubhostinger.com." Instantly lets you adjust the number of emails to be warmed, which also updates the total cost.

• Once you’re set with the email addresses, proceed to review your selection, confirm the total cost, and complete the payment.

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5. Adjust Email Warm-Up Settings

After connecting your email, go to the Warm-Up Settings to customize how Instantly Email Warmup builds deliverability for you. Here, you’ll find several options:

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• Analytics – Check inbox placement rates, track how many emails were saved from spam, and view total emails sent.

• Advanced Options – To make your warm-up more natural, you can set Instantly Email Warmup to send emails only on weekdays.

• Read Emulation – Enable read emulation, which makes your emails appear more engaged and trustworthy.

• Custom Tracking Domain – Adding a tracking domain helps maintain a consistent sender reputation, further improving deliverability.

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6. Save and Explore Additional Features

Once your settings are in place, hit “Save.” Instantly Email Warmup is now working to build credibility for your domain, boosting your chances of reaching inboxes instead of spam folders.

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5. Launch Campaigns

After setting up your email warm-up, you can explore Instantly’s Campaigns tab to start outreach campaigns.

Add leads, set up email sequences, and track performance metrics such as open rates and replies—all from one place.

With Instantly Email Warmup, you’re all set for successful email outreach.

Now, let’s take a closer look at configuring warm-up settings to make sure your setup aligns perfectly with your outreach goals.

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Instantly Email Warmup Settings

Setting up your email account is only the first step; fine-tuning the warmup settings in Instantly Email Warmup ensures your emails reach the inbox more effectively. 

Instantly offers both basic and advanced warmup settings, helping you build a strong sender reputation over time. Let’s walk through these settings and how to use them to optimize your email warmup.

Also Read: How To Improve Your Cold Email Copy For Stellar Deliverability

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1. Basic Warmup Settings in Instantly

The basic settings in Instantly Email Warmup are designed to help you start warming up your email accounts at a steady pace.

Here’s what you can adjust:

• Warmup Filter Tag: You can set a custom filter tag for warmup emails on each account, making it easier to organize and track them. Instantly also includes a “Generate Random” option to create a unique tag automatically.

• Increase Per Day: This setting controls how many additional warmup emails are sent daily. For example, setting it to 1 means one extra warmup email will be sent each day until your daily limit is reached.

• Daily Warmup Limit: This limits the number of warmup emails sent per day. For new accounts, Instantly recommends a limit of 10 emails to ensure a gradual, natural warm-up process.

• Disable Slow Warmup: This option is for accounts that are already warmed up and established. Disabling slow warmup will accelerate the process, but it’s best for older accounts only. For new accounts, keeping a slow, steady pace is essential to avoid being flagged by email providers.

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2. Advanced Warmup Settings in Instantly

If you want more control, the advanced settings in Instantly Email Warmup offer options that mimic real-world email behavior, further boosting deliverability:

• Weekdays Only Mode: Enable this setting to restrict warmup emails to weekdays only, simulating a natural email pattern. Your account will still receive emails on weekends, reflecting real-world behavior where you might receive messages even if you aren’t actively sending them.

• Read Emulation: This feature uses a browser to mimic the action of opening warmup emails, making them appear as if they’re genuinely being read. However, keep in mind that some email providers track this activity, so only enable it if you’re certain it won’t conflict with your provider’s analytics.

• Warm Custom Tracking Domain: Adding a custom tracking domain to your warmup emails can help improve your sender reputation. While it’s not mandatory, it’s highly beneficial for cold outreach campaigns, making your emails appear more consistent and trustworthy.

With your warmup settings optimized, you’re set to achieve smoother email deliverability. 

Now, let’s explore the concept of read emulation in warmup and how it can further enhance your email reputation.

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What is Read Emulation in Warmup?

If you’ve been warming up your email account, you might wonder how to make your emails appear as credible and trustworthy as possible to email providers. 

This is where Instantly Email Warmup’s Read Emulation feature can make a difference.

Read Emulation is an advanced setting designed to mimic the actions of a real person opening and reading your emails. 

This feature sends positive engagement signals to email service providers (ESPs), showing that your emails are not just being sent but also being “read.”

By doing this, it strengthens your domain’s reputation and can significantly improve email deliverability.

Also Read: Boost Your Cold Email Strategy to Send 10k Emails a Month Safely - Secrets to Scalability & Compliance

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Here’s how it works and why you might want to use it:

• Human-like Engagement: When enabled, Read Emulation simulates the act of reading warmup emails. ESPs interpret this as an indicator of relevancy, boosting your credibility.

• Available on Specific Plans: Read Emulation is only accessible on Instantly’s HyperGrowth and LightSpeed plans, so you’ll need one of these plans to activate this feature.

• When to Enable or Disable: Instantly Email Warmup allows you to toggle this feature. For most users, enabling Read Emulation is beneficial. However, if your SMTP provider uses tracking pixels, enabling it might interfere with their analytics. In such cases, you can disable Read Emulation to avoid triggering these tracking pixels.

With Read Emulation enhancing your email credibility, you’re well on your way to effective email warmup.

Now, let’s look at how you can identify warmup emails in your Google and Outlook inboxes.

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How to Recognize Warmup Emails in Your Google and Outlook Inbox

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If you’re using Instantly Email Warmup, you may notice warmup emails filling up your main inbox. While this helps build your email reputation, it can also clutter your primary inbox. 

Luckily, there’s a way to filter these warmup emails into a separate folder, keeping your main inbox clean and organized.

Here’s how you can set up warmup filters in both Google and Outlook to keep things tidy:

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For Gmail Users

• Step 1: First, go to the warmup settings in Instantly Email Warmup and copy the filter tag. This tag is unique and will help identify warmup emails.

• Step 2: In Gmail, create a new label called “Warmup” for these filtered emails.

• Step 3: Set up a filter by pasting the warmup tag into the “Subject” or “Has the words” field in Gmail’s filter settings.

• Step 4: Customize the filter actions by selecting:

• Skip the Inbox (Archive it)
• Mark as Read
• Apply the label: Warmup
• Ensure to apply the filter to any matching conversations as well.

• Step 5: Once you’ve configured these settings, click “Create Filter,” and your warmup emails will be directed to the “Warmup” label, keeping your main inbox uncluttered.

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For Outlook Users

• Step 1: In Outlook, go to the “Rules” section.

• Step 2: Set up a new rule using the warmup tag in the condition field (such as “Subject includes” or “Body includes”).

• Step 3: Add the following actions:

• Mark the email as Read
• Move to a folder: Create a new folder named “Warmup” if it doesn’t exist.

• Step 4: Save the rule and run it immediately to apply it to existing warmup emails in your inbox.

By following these steps, you can easily manage and organize your warmup emails, keeping your primary inbox focused on important messages.

Now that your inbox is set up, let’s take a look at the pros and cons of Instantly Email Warmup to help you decide if it’s the right tool for your outreach.

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Pros and Cons of Instantly Email Warmup

Let’s take a balanced look at the pros and cons of Instantly Email Warmup based on user reviews.

This will help you get a clear idea of what works well and where the tool might fall short, so you can decide if it’s the right fit for you.

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Pros of Instantly Email Warmup

• Easy to Use: One of the things users love about Instantly Email Warmup is how easy it is to get started. You can connect your email addresses and start the warmup process with just one click. This simplicity makes it suitable for beginners who don't want to deal with a complicated setup.

• User-Friendly Interface: The straightforward and clean interface of Instantly Email Warmup makes it easy to navigate and manage your email campaigns. You don’t need to spend a lot of time figuring out where everything is or how to set up your email warmup.

• Automation Saves Time: Many users appreciate the automated features that come with Instantly Email Warmup. The tool automatically sends, opens, and replies to emails, which helps improve deliverability without you having to manually engage with each email.

• Better Deliverability: Users have reported significant improvements in email deliverability. With Instantly Email Warmup, their emails are landing in the inbox instead of the junk folder, helping to ensure that their messages are seen by the right people.

• Seamless Integration: Instantly Email Warmup integrates well with lead generation and outreach activities, making it easier to create targeted campaigns and track performance. This integration helps save time and ensures a smoother workflow for marketers and sales teams.

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Cons of Instantly Email Warmup

• Limited Features: Some users find Instantly Email Warmup lacking in advanced features, such as click tracking. This can be a deal-breaker if you want more control over your email analytics and need detailed insights into user behavior.

• Issues with Customer Support: There are complaints regarding the quality of customer support. Users have mentioned that resolving issues with support can be difficult, and relying on support articles doesn’t always solve the problem effectively.

• Pricing Concerns: A few users believe that the pricing for Instantly Email Warmup is a bit high, especially given the features offered. For those on a tighter budget, the cost might not be fully justified compared to alternative tools in the market.

• Plan Limitations: The base plan only allows for 1,000 contacts, which some users feel is not enough for their needs. If you’re handling a larger list, you may find yourself running out of contacts quickly, and upgrading to a higher plan can be costly.

• Limited Lead Capacity: Users have also reported that the tool’s lead limit can be restrictive. Being limited to adding only 100 leads at a time can slow down your campaigns, which is frustrating if you’re working on scaling your outreach.

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Instantly Email Warmup has several strengths, particularly in terms of ease of use and improving deliverability.

However, it also has some limitations that could impact its effectiveness for certain users, depending on their needs. 

Up next, we’ll look at the pricing details of Instantly Email Warmup to help you determine if it’s worth the cost.

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Instantly Email Warmup Pricing: How much does it cost?

Instantly offers its email warmup feature as part of its comprehensive pricing plan, so there’s no separate cost specifically for warmup. 

This means if you’re looking to warm up your email accounts, you’ll gain access to this feature with Instantly’s standard subscription, along with other outreach and lead generation tools.

For more detailed insights into Instantly’s pricing and features, you might want to check out this Instantly AI Review.

It covers everything you need to know about the platform's capabilities and how it fits into various budget ranges

Up next, let's answer the big question: Is Instantly Email Warmup worth it for your business? We’ll dive into the pros and cons of the tool to help you decide.

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Is Instantly Email Warmup Worth It?

If you’re considering Instantly Email Warmup to improve your email outreach, you may wonder if it’s truly worth the cost.

Let’s take a closer look at what Instantly Email Warmup offers and where it falls short.

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Limited Features for the Price:

• Instantly Email Warmup lacks advanced features like click tracking, which are important for understanding the success of your campaigns. Considering the price, you’d expect more detailed insights.

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Spam Recovery Issues:

• While Instantly Email Warmup promises to recover emails that end up in spam, users have reported it doesn’t always work effectively. This can still leave your emails stuck in spam.
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Customer Support Shortcomings:

• Many users have found Instantly Email Warmup's customer support lacking. If you encounter issues, getting them resolved can be difficult and slow, which is frustrating when you’re relying on a tool to improve deliverability.

Instantly Email Warmup has some helpful basic features, but its limitations—like restricted plans, missing analytics, and poor customer support—make it hard to justify the cost, especially if you’re looking for more flexibility and value.

Next, we’ll look at some alternatives that could provide you with better email warmup solutions and more value for your investment.

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Warmforge: A Better Alternative to Instantly Email Warmup

Let’s explore why Warmforge stands out with its features, pricing, and overall value.

What is Warmforge?

Warmforge, developed by Salesforge, is an advanced email warmup tool designed to improve email deliverability.

Unlike Instantly Email Warmup, Warmforge offers deeper insights, more flexibility, and reliable automation to ensure your emails reach inboxes effectively.

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Key Features of Warmforge

• AI-Powered Warmup: Warmforge uses AI to intelligently send, receive, and engage with emails, ensuring a higher reputation. This is a major advantage over Instantly Email Warmup, which lacks advanced engagement.  

• Detailed Deliverability Dashboard: Get in-depth stats on your email warmup progress, allowing you to make informed decisions, unlike the basic metrics from Instantly Email Warmup. 

• Customizable Warmup: Adjust the volume and timing of emails to suit your needs—flexibility that Instantly Email Warmup lacks.

• Reliable Spam Recovery: Warmforge has an effective automatic spam recovery feature, ensuring your emails stay out of spam.

Also Read: Why You Should Personalize Your Cold Emails

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Warmforge Pricing

Warmforge provides a more affordable and flexible pricing structure compared to Instantly Email Warmup:

• $12 per mailbox/month, with discounts as low as $3 per mailbox for bulk users.

• Choose a plan that fits your needs, without paying for features you don't require.

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Pros and Cons of Warmforge

Pros:

• AI-Driven Warmup: Intelligent email sending and engagement for a higher reputation.

• In-Depth Dashboard: Detailed metrics to track progress.

• Customizable Process: Tailor the warmup process to your specific needs.

• Effective Spam Recovery: Keeps emails out of spam, unlike Instantly Email Warmup.

Cons:

• Learning Curve: Advanced features may take time to get familiar with for new users.

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Summary: Warmforge

Warmforge is a more advanced and value-packed solution than Instantly Email Warmup.

With AI-powered features, detailed analytics, and effective spam recovery, Warmforge provides everything needed to boost email outreach. 

If you’re looking for a reliable tool to ensure high deliverability, Warmforge is a great choice.

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Why Choose Warmforge Over Instantly Email Warmup?

If you’re trying to decide between Warmforge and Instantly Email Warmup, it’s important to know how they stack up. 

Warmforge offers several distinct advantages that make it a better choice if you’re looking for an effective, scalable email warmup.

Let’s dive into a comparison that highlights why Warmforge comes out on top.

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Comparison Table

Warmforge clearly offers more value and flexibility for those who need a reliable, scalable solution for email warmup.

If you’re serious about improving email deliverability and maximizing your outreach success, Warmforge is the better choice.

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Conclusion

Choosing the right email warmup tool is essential to ensuring your carefully crafted emails don’t end up in the spam folder. 

You know the frustration of emails not reaching their target, and an effective warmup process can make all the difference in getting your messages into inboxes.

Let’s quickly recap what we covered to help you decide if Instantly Email Warmup is the best fit:

• Instantly Email Warmup Setup: We walked through the process of setting up Instantly Email Warmup, covering every step to make sure your account is ready for warmup success.

• Warmup Settings – Basic and Advanced: By adjusting both basic and advanced settings, you can create a warmup process tailored to your needs, from gradually increasing email sends to using a weekday-only mode for natural engagement patterns.

• Read Emulation: We explained how this feature mimics real human engagement, helping you strengthen your email reputation with service providers.

• Identifying Warmup Emails in Google and Outlook: We discussed easy ways to filter warmup emails out of your main inbox, keeping your email workspace organized.

• Pros and Cons of Instantly Email Warmup: With its user-friendly setup and basic automation features, Instantly Email Warmup is easy to use, but it has some limitations, especially in advanced analytics and customer support.

• Warmforge as an Alternative: We explored Warmforge, highlighting its AI-driven engagement, flexible pricing, and more detailed deliverability insights, making it a strong option for those seeking added features.

By now, you should have a clear idea of whether Instantly Email Warmup fits your outreach needs.

Remember, the goal isn’t just to warm up your email accounts—it’s to do it in a way that reliably builds your email reputation and helps you reach more prospects.

If you’re ready to elevate your email strategy, give Warmforge a try. With advanced settings, customizable engagement, and proven spam recovery, it can give you the deliverability boost you need.

Let’s make sure your emails make an impact—explore Warmforge today and see the difference it can bring to your outreach!