Top 7 Sendgrid Alternatives For Better Sales in 2025

By
Iga Wójtowicz
November 4, 2024
5 min read
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Are you looking for Sendgrid Alternatives to boost your email performance?

While Sendgrid is widely used for email marketing and transactional emails, many users have recently encountered challenges like high costs, limitations in deliverability, and lack of advanced features. If you’re dealing with similar issues, you’re in the right place.

Sendgrid works well for some, but it’s not always the best fit for businesses looking to drive more sales through effective email outreach.

That’s why more and more users are searching for Sendgrid alternatives that offer better features, improved deliverability, and more flexibility.

So, if you’re asking yourself: "Are there better Sendgrid Alternatives that can help me improve my sales and email campaigns?"—this guide is here to help.

Here’s what you can expect:

  • Why Look for Sendgrid Alternatives?: We’ll explore common issues Sendgrid users face, such as limited features for sales outreach and why you might need an alternative.
  • 5 Key Considerations Before Choosing a Sendgrid Alternative: Learn what to look for in a tool that meets your specific sales and email marketing needs.
  • How to Choose the Best Sendgrid Alternative for Your Business: Get practical tips on selecting the right tool for improving your email strategy and deliverability. 

By the end of this guide, you’ll have a solid understanding of the best Sendgrid Alternatives, helping you make the right decision to boost your business’s email marketing and sales efforts.

Let’s jump in and explore what works best for you!

TL;DR

Here’s a quick breakdown of the top alternatives:

  • Salesforge: Advanced AI-powered personalization and top-tier deliverability. Ideal for businesses focused on cold outreach.
  • Mailgun: Powerful for developers with its robust API for transactional emails. Perfect for those needing precise email infrastructure control.
  • Mailchimp: Best for beginners, offering an easy-to-use platform with great automation. Great for teams looking for a simple start.
  • Brevo: Offers multi-channel communication (email, SMS, chat) at affordable pricing. Best suited for small to medium businesses.
  • SendPulse: A multi-channel platform integrating email, chatbots, SMS, and push notifications. Ideal for businesses wanting more than just email.
  • Elastic Email: Budget-friendly with solid features. Perfect for freelancers and small businesses looking to save without sacrificing functionality.
  • Mailjet: Excellent for teams needing collaborative tools for real-time email design. Great for those managing email campaigns with multiple stakeholders.

If Sendgrid isn’t meeting your needs, these alternatives offer strong options to enhance your email marketing or transactional email strategies.

Whether it’s AI-powered features, multi-channel communication, or budget-friendly pricing you’re after, there’s a perfect Sendgrid alternative for you!

Why Look for Sendgrid Alternatives?

If you're experiencing issues with Sendgrid, you're not alone. Many users have raised concerns about its limitations and shortcomings, particularly when it comes to support, deliverability, and user experience.

Based on feedback from users, here are five key reasons why you might want to consider Sendgrid Alternatives.

Also Read: We Tried 5 Saleshandy Alternatives For Cold Email Outreach: Here's Our Experience

1. Lack of Customer Support

One common issue is the long delays in customer support.

For example, a user shared how their account was suspended, and despite raising a support ticket, they received no communication for 27 hours.

In situations where time-sensitive emails are crucial, this can be disastrous for businesses.

Sendgrid Review on Capterra
This image shows the user review of Sendgrid in Capterra

2. Unexpected Account Suspension

Some users report being banned from Sendgrid after years of usage, without any prior notice.

In one case, a user who had been using the platform for 10 years suddenly had their account closed due to issues related to IP blacklisting.

Sudden bans like this can lead to significant disruptions.

Sendgrid Review on Capterra
This image shows the user review of Sendgrid in Capterra

3. Poor Analytics for Marketing

While Sendgrid is often praised for its transactional emails, it falls short when it comes to marketing campaigns.

Users have complained that the analytics tools are difficult to use, making it hard to gain any real insights from email campaigns.

Sendgrid Review on Capterra
This image shows the user review of Sendgrid in G2

4. Poor Customer Support

Another complaint is the lack of effective support, with users describing it as the worst support they’ve ever experienced in a SaaS company.

Sendgrid Review on Capterra
This image shows the user review of Sendgrid in G2

5. IP Blacklisting and Upselling

Some users have found themselves dealing with Sendgrid’s IP pool being blacklisted and have reported that Sendgrid pushed them to buy expensive dedicated IP addresses as a solution.

Sendgrid-G2-review
This image shows the user review of Sendgrid in G2

As you can see, these concerns make it crucial to think carefully before committing to an email service provider.

Up next, I’ll walk you through key factors to consider when choosing the best alternative for your business, ensuring you make an informed choice.

5 Key Considerations Before Choosing a Sendgrid Alternative

When you're searching for Sendgrid Alternatives, it's important to take a step back and consider the specific needs of your business.

Every email service provider has its strengths and weaknesses, so understanding what matters most to you will help you make a better choice. 

Here are five key factors to keep in mind before deciding on an alternative.

1. Deliverability Rates

The main goal is to ensure your emails reach inboxes, not spam folders. Look for alternatives that offer strong deliverability rates, and check if they provide options like dedicated IPs or tools that help improve email reputation.

2. Ease of Use

You want a platform that’s easy to work with. A simple dashboard and user-friendly features are important so you can quickly set up campaigns without wasting time learning complicated systems.

3. Customer Support

Reliable customer support is crucial, especially when issues arise. Make sure the alternative offers 24/7 support, live chat, or a knowledge base to help you out whenever needed.

4. Pricing Flexibility

Understanding the pricing structure is key. Make sure the alternative offers transparent pricing with no hidden costs. You want an option that fits your budget now and can scale as your business grows.

5. Integration with Your Tools

Your email platform needs to work well with your existing tools like your CRM or eCommerce systems. Ensure the alternative provides easy integration, saving you from doing extra manual work.

By focusing on these five areas, you'll be better equipped to choose the right Sendgrid Alternative for your needs, ensuring your email marketing strategy continues to deliver results efficiently.

Also Read: Top 3 Apollo Email WarmUp Alternatives For Better Deliverability

Top 7 Sendgrid Alternatives for Better Sales

Here are top 7 Sendgrid Alternatives you can use to do better sales.

  1. Salesforge
  2. Mailgun
  3. Mailchimp
  4. Brevo
  5. SendPulse
  6. Elastic Email
  7. Mailjet

Lets explore each tool in detail.

1. Salesforge

Salesforge - best Sendgrid altenative for cold outreach.
This image shows the homepage of Salesforge

Salesforge is a powerful AI-driven cold email platform designed to help businesses scale their outreach with personalized and unique emails.

It's one of the standout Sendgrid Alternatives, especially if you're looking to drive sales via cold emails.

Key Features of Salesforge

  • Agent Frank: One of the most impressive features is Agent Frank, a built-in AI assistant that automates prospecting and email writing. Agent Frank uses advanced algorithms to craft personalized emails, helping you improve response rates.
Agent Frank in Salesforge
This image shows the Agent Frank feature in Salesforge
  • Email at Scale: Salesforge allows you to send unique, personalized emails at scale. Whether you're targeting hundreds or thousands of prospects, it ensures each email looks and feels personal.
Standard AI personalized email‍
This image shows the Standard AI personalized email in Salesforge
  • Deliverability Protection: With features like AI warm-up and email validation, Salesforge protects your sender reputation and ensures your emails reach the inbox.
  • Multi-Mailbox Management: You can manage multiple inboxes from one dashboard, making it easy to handle different campaigns or email accounts without logging into each one separately.
AI-Powered-Warm-up-Feature
This image shows the AI-Powered Warm-up Feature in Salesforge
  • Sequences & Automations: You can create advanced email sequences that are triggered based on recipient behavior, making sure your outreach remains relevant.

Salesforge Pricing

Salesforge offers two main pricing plans:

Salesforge-Pricing-Plans
This image shows the pricing of Salesforge
  • Pro Plan: $40/month (billed annually), offering access to the core features and a great fit for startups or small teams.
  • Growth Plan: $80/month (billed annually), perfect for businesses looking to scale with advanced features like Agent Frank and unlimited emails. You also get a 7-day free trial to test the platform before committing.

Pros and Cons of Salesforge

Pros:

  • Ease of Use: The platform is straightforward, making it easy to create campaigns without any technical skills.
  • Powerful AI: Agent Frank’s ability to write personalized emails saves time and improves response rates.
  • Strong Deliverability: AI warm-up and email validation ensure that your emails reach inboxes, not spam.
  • Automation Features: The ability to automate sequences and manage multiple inboxes efficiently.

Cons:

  • Limited Features in Basic Plan: Some advanced features are only available in the higher-tier plans, which may be a limitation for smaller businesses.

Salesforge Review

Salesforge-G2-review
This image shows the user review of Salesforge in G2

With a rating of 4.9/5 on G2 and 4.8/5 on Product Hunt, Salesforge has received glowing reviews.

Users appreciate the personalized emails it generates and its seamless integration of AI into cold outreach.

One user mentioned, "The content it produces is unrivaled... the emails are better than the best SDRs I've worked with." This highlights the strength of its AI-powered personalization.

Summary of Salesforge

Salesforge stands out among Sendgrid Alternatives with its focus on automating cold email outreach at scale.

Its key feature can dramatically improve your email personalization, and its deliverability protection tools like Warmforge ensure your emails reach the right inbox.

If you're looking for a tool to scale your cold outreach efficiently, Salesforge is definitely worth considering.

2. Mailgun

Mailgun: Best Sendgrid alternative for email marketing
This image shows the homepage of Mailgun

Mailgun is a robust email delivery service designed for developers and businesses looking for scalability and reliability.

If you're considering Sendgrid Alternatives, Mailgun offers a flexible API platform that allows you to send, receive, and track emails effortlessly.

Key Features of Mailgun

  • API-Based Platform: Mailgun is developer-friendly, offering a powerful API to send, receive, and track emails in real-time. It’s an ideal solution for businesses that require custom-built email solutions.
  • Deliverability Insights: Mailgun offers advanced tools for monitoring and improving email deliverability, helping you optimize performance with insights into bounce rates, open rates, and spam filtering.
Track deliverability with detailed insights from Mailgun
This image shows the Track deliverability with detailed insights from Mailgun
  • Email Validation: One of the standout features of Mailgun is its email validation service, which helps you clean and verify your email list to reduce bounce rates and ensure better engagement.
  • Automated Workflows: Mailgun allows you to automate your email workflows, including sending transactional and marketing emails, with easy-to-set triggers and actions.
Mailgun simplifies sending transactional and marketing emails with customizable triggers
This image shows the Mailgun simplifies sending transactional and marketing emails with customizable triggers
  • Global Infrastructure: Mailgun's global data centers ensure that emails are delivered quickly and reliably, no matter where your audience is located.

Mailgun Pricing

Mailgun provides several pricing options depending on your email volume needs:

Mailgun Pricing
This image shows the pricing of Mailgun
  • Free Plan: For those just getting started, Mailgun offers a free plan that allows you to send up to 100 emails per day.
  • Basic Plan: Starting at $15/month for 10,000 emails per month, this plan is great for small businesses.
  • Foundation Plan: $35/month, including 50,000 emails per month, and is suitable for growing businesses.
  • Scale Plan: $90/month for 100,000 emails per month, which is ideal for larger enterprises with high email volumes.

Pros and Cons of Mailgun

Pros:

  • API Quality: Mailgun’s API is highly regarded, making it perfect for developers who need advanced customization.
  • Ease of Use: The platform is user-friendly despite its technical capabilities, making it accessible even for non-developers.
  • Email Validation: The built-in validation tool helps improve deliverability by reducing bounce rates.
  • Deliverability: The platform offers strong tools for optimizing and tracking email performance.

Cons:

  • Customer Support: Some users have reported issues with slow customer support, which can be a downside for time-sensitive needs.
  • Expensive at Scale: As your email volume grows, the pricing can get steep compared to other alternatives.
  • Billing and Payment Issues: There have been occasional complaints about billing and invoicing errors.

Mailgun Review

Mailgun review on G2
This image shows the user review of Mailgun in G2

Mailgun holds a 4.2/5 rating on G2, 5/5 on Product Hunt, 4.3/5 on Capterra, and 4.3/5 on GetApp.

Users frequently praise its API capabilities and ease of use for developers, with one reviewer stating, "Very powerful email API that integrates easily with platforms like Google and Microsoft."

However, some users have pointed out issues with customer support and occasional technical hiccups.

Summary of Mailgun

Mailgun is one of the most reliable Sendgrid Alternatives for businesses that need a powerful, API-based email service with strong deliverability and validation tools.

While its pricing can be a bit high at scale, its robust feature set makes it a strong contender, especially for businesses that need customization and performance tracking at an advanced level.

Also Read: The Hidden Dangers of Unverified Emails: Protecting Your Email Reputation

3. Mailchimp

mailchimp: best Sendgrid alternative
This image shows the homepage of Mailchimp

Mailchimp is a well-known email marketing and automation platform that is often considered when looking for Sendgrid Alternatives.

It helps businesses create and manage email campaigns, offering a balance of simplicity and powerful features to drive engagement.

Key Features of Mailchimp

  • Email Automations: Mailchimp allows you to create automated email workflows based on user behavior, improving engagement with your audience at the right moments.
  • Generative AI: A standout feature is its use of generative AI, which helps you write email content faster by generating subject lines and body text tailored to your target audience.
AI-powered tool helps you write email content faster with tailored suggestions for subject lines and body text
This image shows the AI-powered tool helps you write email content faster with tailored suggestions for subject lines and body text
  • Advanced Segmentation: With Mailchimp, you can segment your email lists to target specific groups, ensuring your message reaches the right people.
  • Analytics and Reporting: The platform provides comprehensive reports on how your campaigns are performing, allowing you to refine strategies for better results.
  • Integration with Other Tools: Mailchimp integrates with a wide range of apps, such as Shopify, Canva, Google Analytics, and QuickBooks, making it easy to connect with your existing tech stack.
This image shows how Mailchimp connects with essential tools like Google Analytics, Zapier, and Facebook for streamlined marketing efforts
This image shows how Mailchimp connects with essential tools like Google Analytics, Zapier, and Facebook for streamlined marketing efforts

Mailchimp Pricing

Mailchimp offers a variety of pricing plans to fit businesses of all sizes:

Mailchimp-Pricing-Plans
This image shows the pricing of Mailchimp
  • Free Plan: This plan allows you to send up to 1,000 emails per month to 500 contacts, ideal for smaller businesses just getting started.
  • Essentials Plan: Starts at $13/month and includes additional features like custom branding and A/B testing.
  • Standard Plan: Priced at $20/month, this plan adds advanced automations and predictive insights to help you scale your email marketing efforts.
  • Premium Plan: Starting at $350/month, this is designed for businesses with advanced marketing needs, offering advanced segmentation and phone support.

Pros and Cons of Mailchimp

Pros:

  • Ease of Use: Mailchimp’s intuitive interface makes it easy to create and manage email campaigns, even for beginners.
  • Wide Range of Features: From AI-driven content generation to advanced segmentation, Mailchimp offers a comprehensive toolset.
  • Email Marketing: Mailchimp excels in email marketing, offering templates and design tools to create professional-looking campaigns.
  • Integrations: Its ability to connect with numerous platforms, including Shopify and QuickBooks, is a major plus.

Cons:

  • Expensive: As your list grows, the pricing can become quite expensive compared to other platforms.
  • Learning Curve: While it's user-friendly, some advanced features have a steeper learning curve.
  • Limited Templates: Some users have noted that the template options are limited, which can be a drawback for those seeking more variety.
  • Email Management: Handling large email lists can become cumbersome without additional paid features.

Mailchimp Review

Mailchimp-G2-review
This image shows the user review of Mailchimp in G2

Mailchimp has a 4.3/5 rating on G2, 4.1/5 on Product Hunt, 4.5/5 on Capterra, and 4.5/5 on GetApp.

Users often highlight its ease of use and the effectiveness of its email automation features.

One reviewer mentioned, "I love the preview feature that shows the user’s point of view. It helps me fine-tune templates before sending and guarantees a good opening rate."

However, some users pointed out that the platform's pricing can be a challenge as their email list grows.

Summary of Mailchimp

Mailchimp stands out among Sendgrid Alternatives due to its intuitive design, powerful automation tools, and advanced AI features.

While the pricing can be a consideration for larger businesses, it remains a popular choice for small to mid-sized companies looking to streamline their email marketing efforts.

If ease of use and integrations are high on your priority list, Mailchimp is worth considering.

4. Brevo

Brevo-homepage
This image shows the homepage of Brevo

Brevo, formerly known as Sendinblue, is a popular all-in-one email marketing and CRM platform that offers robust features for growing businesses.

If you're looking for Sendgrid Alternatives, Brevo is a compelling option with its blend of marketing, sales, and customer communication tools, all designed to work seamlessly together.

Key Features of Brevo

  • Email Marketing and Automation: Brevo offers a comprehensive email marketing platform with tools to create personalized email campaigns and automated workflows. You can schedule emails, segment your audience, and track performance with ease.
how to Create personalized campaigns, automate workflows, and track performance with Brevo’s powerful tools
This image shows how to Create personalized campaigns, automate workflows, and track performance with Brevo’s powerful tools
  • CRM Integration: Brevo stands out with its built-in CRM features, allowing you to manage customer data, sales pipelines, and email interactions from one platform.
  • SMS & WhatsApp Campaigns: In addition to emails, Brevo supports SMS and WhatsApp campaigns, making it a versatile platform for multi-channel marketing.
  • Customer Data Platform: Brevo’s customer data platform helps you manage and sync customer information across different touchpoints, providing a holistic view of your customer journey.
how you can Analyze and manage customer data with Brevo’s comprehensive platform
This image shows how you can Analyze and manage customer data with Brevo’s comprehensive platform
  • Advanced Analytics: With Brevo, you can access real-time analytics and performance metrics to optimize campaigns and improve ROI.

Brevo Pricing

Brevo offers flexible pricing to suit various business needs:

Brevo Pricing Plans
This image shows the pricing of Brevo
  • Free Plan: Allows you to send 300 emails per day with customizable email templates, basic email marketing features, and SMS campaigns.
  • Starter Plan: Starts at $8.08/month, offering 5,000 emails per month, no daily sending limits, and basic analytics.
  • Business Plan: Starting at $16.17/month, this plan includes advanced features like multi-user access, A/B testing, marketing automation, and advanced statistics.
  • Enterprise Plan: Tailored pricing for larger businesses that need custom solutions, unlimited contacts, and personalized support.

Pros and Cons of Brevo

Pros:

  • Ease of Use: Brevo is known for its intuitive interface, making it easy to create campaigns and manage customer data without technical expertise.
  • Multi-Channel Marketing: The ability to run email, SMS, and WhatsApp campaigns from one platform is a major advantage.
  • Affordable: Brevo offers competitive pricing, especially for businesses on a budget, making it a strong Sendgrid Alternative for smaller companes.
  • CRM Integration: The built-in CRM features add significant value by allowing you to manage customer interactions and sales in one place

Cons:

  • Limited Features in Lower Plans: Some advanced features, like A/B testing and multi-user access, are only available in higher-tier plans, which may limit the capabilities of smaller businesses.
  • Customer Support: Some users have reported slower response times from customer support, particularly for those on lower-tier plans.
  • Expensive as You Scale: While affordable at the lower levels, Brevo can get expensive as your email volume and feature needs increase.

Brevo Review

Brevo-G2-review
This image shows the user review of Brevo in G2

Brevo enjoys strong user reviews across platforms, with 4.5/5 on G2, 4.6/5 on Capterra, and 4.6/5 on GetApp.

Users frequently highlight the platform’s ease of use, advanced segmentation, and real-time analytics, which help boost engagement and streamline email campaigns.

One reviewer shared, "Brevo has saved us time and improved our marketing, offering seamless integration and excellent automation features. The platform just clicks with everything we use!"

However, some users expressed concerns about limited features in lower-tier plans and the cost of scaling.

Summary of Brevo

Brevo is a feature-rich platform that offers a strong combination of email marketing, CRM, and multi-channel marketing capabilities.

As one of the best Sendgrid Alternatives, it stands out for its ease of use, affordable pricing for smaller businesses, and versatile features.

However, if you're a growing business or require more advanced functionalities, you may find the pricing on higher-tier plans more expensive as you scale.

5. SendPulse

Sendpulse-homepage
This image shows the homepage of SendPulse

SendPulse offers an all-in-one marketing suite to manage email, SMS, web push notifications, and chatbots, making it a solid option among Sendgrid Alternatives.

Its multichannel marketing approach enables you to engage audiences on various platforms simultaneously, simplifying outreach.

Key Features of SendPulse

  • Email Marketing: Allows you to create and send personalized email campaigns with drag-and-drop editors and pre-built templates.
how you can Easily launch and monitor your email marketing campaigns with detailed performance metrics
This image shows how you can Easily launch and monitor your email marketing campaigns with detailed performance metrics
  • Chatbots and Automation: Automate responses for common customer inquiries and sales interactions using chatbots integrated with social media.
Streamline customer interactions with automated chatbots integrated across social media channels
This image shows the Streamline customer interactions with automated chatbots integrated across social media channels
  • CRM Integration: Manage customer data and streamline communication across email and SMS in one place.
  • Transactional Emails: Ensure real-time notifications and confirmations reach customers with ease.
  • Free Tier: Includes up to 15,000 emails per month, perfect for smaller businesses or those testing the platform.

SendPulse Pricing

SendPulse has a flexible pricing structure, making it a viable Sendgrid Alternative for businesses at different growth stages. Here are the core options:

SendPulse Pricing
This image shows the pricing of Sendpulse
  • Free Plan: Up to 500 subscribers and 15,000 emails monthly.
  • Standard: Starts at $8 per month, allowing up to 500 subscribers and includes essential email tools.
  • Pro: At $9.60 per month, you get more advanced features like A/B testing and enhanced automation tools.
  • Enterprise: Customized pricing for businesses with over 2,500 contacts, featuring personalized support and sub-account management.

Pros and Cons of SendPulse

Here’s a breakdown of the benefits and drawbacks:

Pros:

  • Affordable, especially with the free tier.
  • Easy-to-use interface with helpful customer support.
  • Wide array of multichannel tools (email, SMS, chatbots).
  • Comprehensive integration with CRM systems.

Cons:

  • Missing or limited features in lower pricing tiers.
  • Higher cost as your contact list grows.
  • Some users report a learning curve when setting up automation.

SendPulse Review

Sendpulse-G2-review
This image shows the user review of Sendpulse in G2

With a 4.7/5 rating on G2, 4.4/5 on Producthunt, 4.6/5 on Capterra, and 4.6/5 on GetApp, SendPulse is well-regarded for its ease of use and robust multichannel marketing tools.

Users love its affordability and comprehensive features designed for small to medium businesses.

One user highlighted, "SendPulse has been invaluable for our digital marketing. Its multichannel tools and automation have significantly improved engagement."

However, some users have pointed out limitations, particularly the cost of scaling and the lack of certain features in the free and lower-tier plans.

Summary of SendPulse

If you’re looking for a Sendgrid Alternative that combines affordability with multichannel capabilities, SendPulse could be a great choice.

Its automation tools and CRM integration are particularly useful for businesses looking to engage customers on various platforms.

However, keep in mind that more advanced features are only available on higher-tier plans.

Also Read: Instantly Scale Your Email Outreach: How to send Cold Emails That Actually Get Opened and Rea

6. Elastic Email

Elastic-email : Best Sendgrid Alternative
This image shows the homepage of Elastic Email

Elastic Email offers a fresh and affordable email marketing and delivery platform. It combines essential email marketing tools with email API features, making it a strong contender among Sendgrid Alternatives.

You can rely on Elastic Email to simplify email campaign creation, thanks to its intuitive interface and automation capabilities.

Key Features of Elastic Email

  • Email Designer: Easily create and customize emails with a drag-and-drop editor.
Effortlessly design and customize emails with Elastic Email’s intuitive editor
This image shows the Effortlessly design and customize emails with Elastic Email’s intuitive editor
  • Email API: Plug and play SMTP relay and RESTful API for reliable email delivery.
  • Campaign Creator: Streamline the process of launching email marketing campaigns.
  • Landing Page Editor: Build engaging landing pages within the platform.
Build and publish engaging landing pages directly within Elastic Email
This image shows the Build and publish engaging landing pages directly within Elastic Email
  • Segmentation: Customize your audience targeting based on specific criteria.
  • Automation: Set up email workflows and automate your campaigns.
  • Single & Bulk Email Verification: Validate your email lists with built-in verification tools.

Elastic Email Pricing

Elastic Email offers three pricing tiers:

 Elastic-Email-Pricing-Plans
This image shows the pricing plans of Elastic Email
  • Free Plan: $0/month with limited sending capabilities to test the platform.
  • Starter Plan: $29/month for up to 2,500 contacts and 37,500 emails per month.
  • Pro Plan: $49/month with all Starter features, plus automation, faster delivery, and additional customization options.

Pros and Cons of Elastic Email

Pros:

  • Affordable pricing
  • Easy-to-use drag-and-drop email designer
  • Strong email deliverability
  • Automation features
  • Email marketing and API in one platform

Cons:

  • Limited email management tools
  • Slow customer support
  • Occasional time delays in sending
  • Higher cost for scaling
  • Some users report slow loading times

Elastic Email Review

Elastic-email-G2-review
This image shows the user review of Elastic Email in G2

Elastic Email holds solid ratings across platforms, with 4.3/5 on G2, 5/5 on Product Hunt, and 3.7/5 on Capterra and 3.7/5 on GetApp.

Users love its affordability and ease of use, particularly the drag-and-drop email designer that simplifies campaign creation.

One reviewer shared, "Elastic Email’s drag-and-drop email designer makes campaign creation a breeze, and the platform’s affordability is unmatched."

However, users have pointed out challenges with customer support and email management tools, particularly for larger-scale operations.

Summary of Elastic Email

Elastic Email stands out as a cost-effective Sendgrid Alternative with excellent automation, email API, and customization options.

It's especially appealing for smaller businesses or those looking for a budget-friendly solution.

However, it may not be ideal if you're scaling your email operations, given some limitations with customer support and email management.

Also Read: Top 7 Popular AI Sales Tools Tested By 100+ Users in 2024

7. Mailjet

Mailjet- best Sendgrid alternative for email marketing
This image shows the homepage of Mailjet

Mailjet is another strong contender in the email marketing space, particularly for businesses looking for easy-to-use solutions that scale with their growth.

It's well known for its powerful email editor and collaboration features, making it a go-to choice for teams working on shared email marketing projects.

As a Sendgrid Alternative, it offers flexibility and customization for small and large businesses alike.

Key Features of Mailjet

  • Collaborative Email Editor: Allows team members to work on emails together in real-time.
how to Create and edit email campaigns with your team in real-time using Mailjet’s Email Editor
This image shows how to Create and edit email campaigns with your team in real-time using Mailjet’s Email Editor
  • Segmentation: Advanced segmentation tools to target specific audience groups.
  • A/B Testing: Test different email versions to optimize open rates and click-through rates.
  • Analytics & Reporting: Offers detailed metrics to analyze email performance.
Track deliverability, failures, and engagement to optimize your email campaigns
This image shows the Track deliverability, failures, and engagement to optimize your email campaigns
  • API Integration: Easy-to-use API for developers to integrate Mailjet with their CRM or other platforms.

how Instantly connect Mailjet with your tech stack for a fully customizable email program
This image shows how Instantly connect Mailjet with your tech stack for a fully customizable email program

Mailjet Pricing

Mailjet follows a pay-as-you-grow model with options for businesses at different scales:

Mailjet Pricing
This image shows the pricing of Mailjet
  • Free: $0/month for up to 6,000 emails/month, 200 emails/day limit.
  • Essential: $15.30/month for up to 15,000 emails/month, no daily sending limit.
  • Premium: $24.30/month for up to 15,000 emails/month with advanced features like A/B testing and segmentation.
  • Custom: Tailored pricing for businesses with specific needs, offering more advanced features and flexibility.

Pros and Cons of Mailjet

Pros:

  • Email Marketing: Mailjet’s email editor is easy to use, making email marketing campaigns quick to set up.
  • Ease of Use: Users highlight how intuitive the platform is for beginners.
  • Email Campaigns: Great features for creating professional email campaigns.
  • Features: Offers a comprehensive set of tools for email marketing and automation.
  • Affordable: Pricing is reasonable for small to medium businesses.

Cons:

  • Email Management: Some users find the email management features lacking.
  • Limitations: Features can be limiting for large, complex campaigns.
  • Difficulty: A few users mention a learning curve when starting out.
  • Email Issues: Occasional email deliverability concerns.
  • Expensive: Premium plans may seem costly compared to some other Sendgrid Alternatives.

Mailjet Review

Mailjet review
This image shows the user review of Mailjet in G2

Mailjet has garnered positive feedback with a 4/5 rating on G2 and 4.3/5 rating on Capterra and 4.3/5 rating on GetApp.

Users appreciate the platform’s email collaboration and ease of use for creating campaigns.

As one user noted, "We use Mailjet to send status and promotional emails via our CRM. It's great for team collaboration and makes email management smoother."

On the flip side, a few users have experienced challenges with scaling and find premium pricing on the higher side.

Summary of Mailjet

Mailjet stands out for teams needing a collaborative platform with solid email design capabilities.

While it shines in features like A/B testing, segmentation, and API integration, it may feel limiting for some larger-scale operations or users looking for advanced email management.

Still, it remains a competitive Sendgrid Alternative, especially for businesses looking for flexibility and ease of use in their email marketing efforts.

How to Choose the Best Sendgrid Alternative for Your Business

Choosing the best Sendgrid alternative depends on what you and I are prioritizing in our email marketing strategy.

Each tool has its unique strengths, and by comparing them, we can find the perfect match for our business needs.

Here’s a comparison table of the top 7 Sendgrid alternatives to help you decide which tool aligns best with your requirements:

Tool Rating (G2) Pricing Key Features Pros Cons Ideal For
Salesforge 4.9/5 Starts at $40/month AI-driven personalization, high deliverability, automated follow-ups Excellent deliverability, easy to use, powerful AI Higher cost for premium features Teams needing personalized outreach and automation
Mailgun 4.2/5 Starts at $15/month Email API, analytics, high deliverability High deliverability, great for developers Steeper learning curve, higher price for smaller businesses Developers and businesses needing transactional emails
Mailchimp 4.3/5 Starts at $13/month Email automation, segmentation, generative AI User-friendly, robust analytics, affordable starting plans Higher cost at scale, fewer templates in lower tiers Small to medium businesses focusing on email automation
Brevo 4.5/5 Starts at $8.08/month Multi-channel marketing, customer data platform, SMS campaigns Affordable, great customer support, marketing automation Limited features in lower-tier plans SMBs looking for cost-effective multichannel marketing
SendPulse 4.7/5 Starts at $8/month Multi-channel communication, chatbots, CRM integration Comprehensive multichannel tools, affordable Scaling can be expensive, free plan limitations Businesses looking for multichannel marketing tools
Elastic Email 4.3/5 Starts at $29/month Email designer, API integration, campaign management Affordable, simple interface, good automation Limited email management tools, slow support Small businesses and freelancers
Mailjet 4/5 Starts at $15.30/month A/B testing, real-time collaboration, API integration Great for team collaboration, intuitive interface Scaling can be expensive, limited advanced features Teams needing email design and collaboration tools

By understanding the strengths and weaknesses of each Sendgrid alternative, you can pick the tool that best suits your needs, whether it’s affordability, ease of use, or advanced features for scaling your email campaigns.

Conclusion: The Best Sendgrid Alternatives for Your Business

If you’re like me, you’ve probably experienced frustrations with Sendgrid, whether it’s pricing, features, or deliverability issues. Thankfully, there are several Sendgrid alternatives that can fit your business needs perfectly, depending on what you’re looking for in an email marketing or transactional email platform.

Here’s a quick overview of the top alternatives we discussed and what each one excels at:

  • Salesforge: Ideal for teams that prioritize advanced AI-driven email personalization and top-notch deliverability. Salesforge is perfect if you need powerful automation and an edge in cold outreach.
  • Mailgun: Great for developers and businesses focused on transactional emails. Its API and high deliverability rates make it a reliable option for those with technical expertise.
  • Mailchimp: Best for businesses looking for an easy-to-use platform with solid automation and segmentation features. If you’re new to email marketing and need something user-friendly, Mailchimp’s got you covered.
  • Brevo: An affordable choice for small to medium businesses that want multi-channel marketing capabilities, including email, SMS, and more. Its customer data platform is a big plus for those who need better segmentation.
  • SendPulse: Perfect for businesses needing more than just email. If you want to integrate chatbots, SMS, and push notifications into your marketing efforts, SendPulse offers a robust, multi-channel approach.
  • Elastic Email: Best for small businesses and freelancers looking for an affordable, no-frills email marketing solution. Its simple interface and good automation features are ideal for those on a budget.
  • Mailjet: Ideal for teams that need real-time collaboration on email designs. If you’re managing a team and require seamless collaboration on campaigns, Mailjet is a strong contender.
Also Read: Google Workspace vs Office 365: Which One is Best for Cold Email?‍

Ready to Elevate Your Email Strategy?

Now is the perfect time to reevaluate your email marketing tools and choose one that aligns with your business goals—whether it’s personalization, multi-channel communication, or top-notch deliverability.

The right Sendgrid alternative can make all the difference in how effectively you connect with your audience.

But why settle for less?

Salesforge stands out as the most advanced option for email marketing with its AI-powered email personalization, unmatched deliverability, and features like Overdrive AI. If you’re ready to take your email outreach to the next level, Salesforge can help you achieve better results and more personalized connections.

Don’t wait—explore Salesforge today and discover how it can supercharge your email campaigns with cutting-edge automation!

Ready to see the difference? Give Salesforge a try now!

Iga Wójtowicz
Content & Community Manager