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Owler is a business insights platform designed to provide competitive intelligence and market analysis. It offers real-time information on companies, including financials, news updates, and industry trends. Key features include competitor tracking, company profiles, and customized alerts for industry developments. Owler’s platform helps users stay informed about competitors’ activities, identify market opportunities, and make data-driven decisions. By aggregating comprehensive company data and providing actionable insights, Owler supports sales and marketing teams in refining their strategies, improving outreach efforts, and staying ahead in a competitive landscape.

Features

  • Detailed Company Profiles: Access to over 20 million company profiles.
  • Competitive Analysis: Tools to discover direct and indirect competitors with a unique competitive graph feature.
  • Real-time Updates and Alerts: Stay updated with real-time news and changes concerning companies and industries.
  • Market Insights: Gain insights into industry trends, funding rounds, acquisitions, and leadership changes.
  • Customizable Newsfeeds: Create personalized newsfeeds based on specific companies or industries.

Pricing

  • Free plan available or paid plan for $39 per month

Pros

  • Extensive Database: Users appreciate the vast amount of company and industry data available, which aids in comprehensive market analysis.
  • Real-time Information: The platform is noted for providing up-to-date information that helps businesses stay ahead in their market.
  • Competitor Analysis: The competitive graph feature is particularly praised for helping users understand their market position relative to their competitors.

Cons

  • Pricing Transparency: Some users have expressed difficulty finding detailed pricing information without engaging directly with the sales team.
  • Complexity of Features: New users might find some of the advanced features a bit complex to navigate initially.

Watch the Demo:

Weekly release update: May Week 2
Updates from last couple of weeks! 👀 Salesforge 📬 Contacts Export Now Includes First & Last Names Exporting contacts just got more useful. All export files now include First Name and Last Name columns Easier sorting, personalization, and CRM syncing Smarter Product Cards with AI-Powered Evaluations Product card creation now comes with built-in guidance. Evaluate key sections like Pain, Cost of Inaction, and Solution AI gives instant feedback to help you write stronger messaging for better-performing email copy Simplified User Invites We’ve reduced friction and improved clarity in a key area. Admins now only enter the new user’s email and role. The user receives an email invite and sets up their own credentials. Anti-Spam Filtering in Validation Step We’ve added another layer of protection to your sequences. During email validation, we now detect and filter contacts associated with major anti-spam tools This helps protect your sender reputation and keeps your outreach clean New Integration: Salesforge x Sendspark Bring video into your cold outreach with our new Sendspark integration. Add personalized video messages to your sequences Humanize your outreach and improve reply rates New Integration: Salesforge x Make.com Salesforge now connects with thousands of apps via Make.com. Automate workflows between Salesforge and your tool stack—no code required Triggers include: email sent, opened, replied, bounced, unsubscribed, label changes, and more Agent Frank 🤖 Export Reports from Agent Detailed View Agent Frank reports are now downloadable. Export data directly from the Agent view Ideal for performance reviews, audits, and team sharing Localized Greetings Are Here Make your outreach more personal and relevant across languages. Frank automatically adjusts greetings based on the recipient’s default language (from LinkedIn) Replies adapt too, and a toggle allows users to enable or disable this feature New Logic Update: Spam Filtering Now Baked Into Agent Frank The same anti-spam filtering logic used in Salesforge is now integrated into Agent Frank. Cleaner contact lists Improved deliverability across all your campaigns Warmforge 🔥 Bulk Edits for Mailboxes Are Live Managing multiple mailboxes just got a whole lot easier. Apply changes to several mailboxes at once Save time and reduce manual work User Management in Warmforge Warmforge now supports multi-user workspaces. Admins can invite teammates directly Great for growing teams that need to scale warm-up efforts together Public API + Placement Tests API A major update for power users and developers. Public API: Programmatically manage mailboxes and automate warm-up workflows Placement Tests API: Run inbox placement tests via API, integrate results into dashboards, and catch issues before launch New free tools on salesforge.ai 🔨 Cold Email Expert GPT: Ask anything about cold outreach - strategy, ICPs, copywriting, deliverability - and get expert-level answers instantly. Roast My Cold Email Copy GPT: Use our ChatGPT-powered assistant to get brutally honest, high-impact feedback on your cold email copy. The Forge Sales GPT: Use our ChatGPT bot to create cold email sequences based on your ICP and value proposition. Cold Email Domain Generator: Generate secondary domain names for your cold email outreach to protect your email deliverability! Buyer Persona Generator: Generate your ICP & buyer persona template in minutes for more accurate outreach!