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PrimeRole is an AI-driven sales intelligence platform designed to help businesses streamline their sales strategies by identifying, engaging, and converting high-value prospects. By analyzing data from multiple sources, including CRM systems, PrimeRole helps companies create Ideal Customer Profiles (ICPs) and generate targeted lead lists. It offers comprehensive contact enrichment, detailed company insights, and personalized engagement tools, making it ideal for outbound sales teams, account managers, and marketers. The platform ensures real-time data updates and enables users to automate prospect discovery and engagement, helping drive revenue growth.

Features

  • Contact Enrichment: Multi-provider waterfall enrichment ensures complete and verified contact data.
  • AI-Powered Lead Scoring: Prioritize leads based on over 120 company attributes.
  • CRM Integration: Seamlessly integrates with CRMs like Salesforce and Zoho.
  • Automated Lead Generation: Continuously finds and updates potential leads based on ICPs.
  • Personalized Messaging: Hyper-personalized engagement at scale.

Pricing

  • Custom Pricing: PrimeRole offers flexible, usage-based pricing plans depending on company size and data needs. Contact PrimeRole for a quote.

Pros

  • AI-powered lead targeting and scoring.
  • Real-time data updates with automated lead generation.
  • Comprehensive CRM integration for streamlined workflows.

Cons

  • Pricing structure may not be suitable for smaller teams.
  • Limited information on certain advanced features without a demo.
Weekly release update: May Week 2
Updates from last couple of weeks! 👀 Salesforge 📬 Contacts Export Now Includes First & Last Names Exporting contacts just got more useful. All export files now include First Name and Last Name columns Easier sorting, personalization, and CRM syncing Smarter Product Cards with AI-Powered Evaluations Product card creation now comes with built-in guidance. Evaluate key sections like Pain, Cost of Inaction, and Solution AI gives instant feedback to help you write stronger messaging for better-performing email copy Simplified User Invites We’ve reduced friction and improved clarity in a key area. Admins now only enter the new user’s email and role. The user receives an email invite and sets up their own credentials. Anti-Spam Filtering in Validation Step We’ve added another layer of protection to your sequences. During email validation, we now detect and filter contacts associated with major anti-spam tools This helps protect your sender reputation and keeps your outreach clean New Integration: Salesforge x Sendspark Bring video into your cold outreach with our new Sendspark integration. Add personalized video messages to your sequences Humanize your outreach and improve reply rates New Integration: Salesforge x Make.com Salesforge now connects with thousands of apps via Make.com. Automate workflows between Salesforge and your tool stack—no code required Triggers include: email sent, opened, replied, bounced, unsubscribed, label changes, and more Agent Frank 🤖 Export Reports from Agent Detailed View Agent Frank reports are now downloadable. Export data directly from the Agent view Ideal for performance reviews, audits, and team sharing Localized Greetings Are Here Make your outreach more personal and relevant across languages. Frank automatically adjusts greetings based on the recipient’s default language (from LinkedIn) Replies adapt too, and a toggle allows users to enable or disable this feature New Logic Update: Spam Filtering Now Baked Into Agent Frank The same anti-spam filtering logic used in Salesforge is now integrated into Agent Frank. Cleaner contact lists Improved deliverability across all your campaigns Warmforge 🔥 Bulk Edits for Mailboxes Are Live Managing multiple mailboxes just got a whole lot easier. Apply changes to several mailboxes at once Save time and reduce manual work User Management in Warmforge Warmforge now supports multi-user workspaces. Admins can invite teammates directly Great for growing teams that need to scale warm-up efforts together Public API + Placement Tests API A major update for power users and developers. Public API: Programmatically manage mailboxes and automate warm-up workflows Placement Tests API: Run inbox placement tests via API, integrate results into dashboards, and catch issues before launch New free tools on salesforge.ai 🔨 Cold Email Expert GPT: Ask anything about cold outreach - strategy, ICPs, copywriting, deliverability - and get expert-level answers instantly. Roast My Cold Email Copy GPT: Use our ChatGPT-powered assistant to get brutally honest, high-impact feedback on your cold email copy. The Forge Sales GPT: Use our ChatGPT bot to create cold email sequences based on your ICP and value proposition. Cold Email Domain Generator: Generate secondary domain names for your cold email outreach to protect your email deliverability! Buyer Persona Generator: Generate your ICP & buyer persona template in minutes for more accurate outreach!