ZoomInfo

ZoomInfo is a B2B intelligence platform that provides businesses with access to a vast database of company and contact information. It helps sales, marketing, and recruiting teams find, connect, and engage with their ideal clients by offering in-depth insights, intent signals, and lead-generation tools. It also integrates with CRM systems, helping streamline workflows and improving data accuracy across various business functions.

Features

• Comprehensive B2B Database: Access to millions of company and contact details.
• Sales & Marketing Intelligence: AI-driven insights, including intent signals and buying behavior.
• CRM Integration: Seamlessly syncs with popular CRMs like Salesforce and HubSpot.
• Lead Generation Tools: Supports targeted campaigns with enriched data.
• Multichannel Outreach: Includes tools for email marketing, phone outreach, and digital ads.
• Automated Meeting Scheduler: Simplifies scheduling with leads and customers.

Pricing

• Starting at approximately $15,000 per year for three seats, with custom pricing based on the number of users, features, and credits used.

Pros

• Comprehensive and accurate B2B data.
• Advanced sales and marketing automation.

Cons

• High cost, which can be prohibitive for small businesses.
• Steep learning curve for new users.

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